When you bring together two of the world’s best PR firms, the sum is far greater than you think. Weber Shandwick is proud to announce its acquisition of Prime, a company that’s setting new standards in creativity around the world, across Europe and in Sweden. Together, we will be even more impactful, engaging and award-winning than the sum of our parts. The sum of Weber Shandwick’s global breadth combined with Prime’s renowned digital and creative power. The sum of combining the only PR firm named to the Ad Age A-List with the world’s number one Cannes Lions-winning PR firm since 2010. Greater than that. And we can’t wait to create, disrupt and innovate together, with each other and our clients, across the globe.